STORIES: AUGUST 2011
Joel Salatin to be Honored at Let Us Eat Local 2011
You’ve read about him in Michael Pollan’s Omnivore’s Dilemma and seen him in the Academy award-nominated documentary Food, Inc. Now, join Just Food at Let Us Eat Local on September 21 as we welcome Joel Salatin to honor his work as a tireless promoter of local, sustainable food systems, a steward of the soil, and a prolific author. Salatin’s newest book, Folks, This Ain’t Normal: A Farmer’s Advice for Happier Hens, Healthier People, and a Better World (Center Street), will be released in October.
Salatin’s Polyface, Inc., is a family-owned, multi-generational, pasture-based, beyond organic, local-market farm located in the rolling hills of Virginia's Shenandoah Valley. Using direct relationship marketing principles, “the farm of many faces,” serves more than 3,000 families, 10 retail outlets, and 50 restaurants through on-farm sales and metropolitan buying clubs in Virginia and the Metropolitan Washington, D.C. area.
While its primary products are pasture- and forage-raised meat, at its heart, Polyface is a grass farm—animals are a part of a complex food chain in which healthy soils and grass are the bedrock. Salatin and his family practice “management-intensive” or “rotational” grazing, which builds the health of soils, plants, and animals, and as a result, reduces production costs, increases land use efficiency, and improves environmental health and quality of life for livestock and farmers alike.
“We are thrilled to be able to honor Joel at this year’s Let US Eat Local celebration,” says Jacquie Berger, Executive Director of Just Food. “Joel’s writings expose the dangers and insanity of the industrial food system while countering with his passion and infectious enthusiasm for living and growing in accordance with his beliefs. He reminds us that each one of us can create a healthier, more sustainable world by buying, growing, and eating according to our conscience.”
“Just Food promotes exactly the kind of integrated food system that creates credible localization as an alternative to centralized, energy-guzzling, biologically disrespectful industrial systems,” says Salatin. “Feeding the world on integrity food ultimately requires an exponential growth in food knowledge. Just Food does not exempt anyone from this basic responsibility to re-connect to our ecological umbilical. Tomorrow's nest rests on the values undergirding this pro-active effort. Carry on.”
Click here for more information and to RSVP for Let Us Eat Local!